Corning’s Silicon Valley technology chief shares how to stay creative over the long haul, drawing on 40 years of experience.
We all need mechanisms and a culture that encourage the embrace of new technologies, kindle the passion for knowledge, and ease barriers to creativity and serendipitous advances.
In this article, I’ll offer a number of ideas from my career for creating such a culture.
Since some of the obvious lessons have been covered extensively elsewher, I’ve focused on lessons that seem less intuitive:
1- Practice 'innovation parenting'
2- Bust hierarchy
3- Encourage the unreasonable
4- Don't die of indigestion
5- Cultivate external relationships
6- Hire the best - and fast
Dr. Waguih Ishak is a division vice president and chief technologist at Corning Research & Development Corporation.To read the orignal article from the McKinsey review, click here