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  • N. Lang, K.V. Szczepanski, C. Wurzer

The Emerging Art of Ecosystem Management


As complex ecosystems are emerging throughout the business landscape and across industries, companies must work with a far wider range of partners to pull together the underlying technologies, applications, software platforms, and services needed for an integrated solution.

All industries are seeing an evolution of their products and services and a need to collaborate differently. This new reality can be especially challenging for incumbent players, many of which are used to doing it alone.

Click here to read the full BCG article, exploring

- how collaboration within an ecosystem is different from traditional collaboration

- the types of ecosystems are available and which are best suited for incumbents

- how incumbents can gain a competitive advantage through the strategic use of digital ecosystems


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