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  • L. Pratt

The Gen Z effect on employee retention


According to Thomas International, the average cost of recruiting a new employee is circa $35,000, so it is important for employers to be working towards repositioning their brand and sector as a valued career to ensure it is an appealing option for Gen Zs.

Born between 1995 – 2002, Gen Z thrive in environments where they can innovate and express their individuality. They want fun, social interaction, and digital connectivity alongside an employer that cares about the environment and supports employee mental health and wellbeing.

So, how can you attract and retain Gen Z staff ?

- Offer job security

- Get tech savvy

- Let them work flexibly

- Understand recognition is the key to retention

- Provide them with tools to learn and create

To read the full HRD Connect article, please click here.


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